Endless : PC that makes Internet Offline
San Francisco start-up Endless has an unusual business plan in this age
of the smartphone and tablet.Where everyone is trying to be connected all the time , Endless is a company which is thinking about where countries have very little or no connectivity at all. Endless is aiming for that percent of people who have less access to the connected world to at least do the basics stuff that the net provides.
The
company unveiled a grapefruit-sized spherical desktop this week at the
International Consumer Electronics Show in Las Vegas. Called the Endless
Mini, the device's true innovation may be the way it holds key websites
on its hard drive even when there is no Internet connection - as well
as its rock-bottom price of $79, which might finally get modern
technology into the hands of the world's poorest citizens.
Endless conducted extensive research of developing markets and
found that consumers want more affordable computers, not just
smartphones. The Endless Mini comes preloaded with 650 megabytes of
content, such as Wikipedia articles or educational materials from the
Khan Academy, that could be searched and used without a connection. The
idea is to give people the benefits of the Internet without having to
pay the expense of a robust data plan.If the computer ever is connected to the Web, it will download the latest versions of the articles that have updated.
So the Endless Mini is just a PC without the monitor,keyboard or even the mouse. So the company is saying that, it's selling the CPU at no-profit and is aiming to have a profit in seeling the accessories like monitors, keyboards, mouse etc.
The base model comes with 24 gigabytes of storage, is
powered by an ARM Cortex-A processor and includes over 100 applications,
including options for word processing, making spreadsheets and playing
games. The operated system is based on Linux.
Endless is
targeting Guatemala as its first market and plans to grow to Mexico and
China. It estimates that the global market for a $79 (roughly Rs. 5,200) computer is about 2
billion. Endless has arranged financing that allows Guatemalans to pay
off the device for $3 (roughly Rs. 200) a month.
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